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Why Your Logo Might Be Failing You — and How to Fix It. Slice Consulting’s Branding Projects.
Many companies invest heavily in their logo — and yet, some still struggle with recognition, connection, or trust. If your logo isn’t working as hard as your business is, it might be doing more harm than good. Here's how to know if your logo is failing you — and more importantly, how to fix it to serve your branding projects best.
Lusine Shirinyan
May 183 min read
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Building Strong Partnership Relations: A Strategic Asset for Growth.
At Slice Consulting, we view partnership relations not just as business tactics, but as powerful strategic tools that can unlock new markets, drive innovation and sustainable growth.
Lusine Shirinyan
Apr 182 min read
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The Unique Power of Medical Consulting: Why Choose Slice Consulting.
In an era where healthcare is rapidly evolving and patient expectations continue to rise, medical consulting has emerged as a critical asset for organizations navigating the complex intersection of medicine, technology, and business.
Lusine Shirinyan
Mar 182 min read
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Designing a Brand Identity: From Concept to Execution.
A strong brand identity is more than just a logo—it’s the visual and emotional representation of your business.
Lusine Shirinyan
Feb 183 min read
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0 comments


Amazon Marketing: How to Stand Out in the World’s Largest Marketplace.
With over 300 million active customers and 1.9 million selling partners, Amazon is the most successful platform for e-commerce businesses wo
Lusine Shirinyan
Jan 183 min read
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Alternatives to a Traditional Logo Design: How to Make Your Brand Stand Out.
A logo is more than just a visual element; it’s the cornerstone of a brand’s identity. While traditional logo design—typically featuring...
Lusine Shirinyan
Dec 18, 20243 min read
24 views
1 comment


Two Decades in Marketing: Slice Consulting Celebrates 20 Years of Growth and Innovation.
In 2025, Slice Consulting marks a significant milestone: its 20th anniversary. In 2005, young economist Nane Matevossyan embarked on her...
Lusine Shirinyan
Nov 14, 20244 min read
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0 comments


Intranet as a Powerful Internal Communication Tool for Companies.
In today’s fast-paced business environment, effective internal communication is a necessity. Companies of all sizes are recognizing the...
Lusine Shirinyan
Oct 16, 20243 min read
12 views
0 comments


Outsourcing vs. In-House Digital Marketing: Pros and Cons for Growing Businesses.
Outsourcing vs. in-house digital marketing is a choice to be made by any business. The two options have their advantages and...
Anna Karapetyan
Aug 28, 20243 min read
16 views
6 comments


The Transformative Power of AI and Machine Learning
Artificial Intelligence (AI) and Machine Learning (ML) have rapidly evolved from abstract concepts into integral components of our...
Anna Karapetyan
Jul 15, 20242 min read
3 views
6 comments


Content Marketing
In today's digital landscape, content marketing is not just a buzzword; it's a crucial strategy for businesses looking to connect with...
Anna Karapetyan
Jun 12, 20242 min read
8 views
6 comments


Agile Marketing
With a decade of experience in agile marketing, We’ve seen firsthand how this approach can revolutionize the marketing landscape. If...
Anna Karapetyan
Apr 18, 20242 min read
4 views
3 comments


2024 Marketing Must-Read books
In 2023, the marketing landscape continues to evolve, demanding fresh insights and innovative strategies. Slice Consulting presents a...
Slice Consulting
Jan 4, 20241 min read
24 views
3 comments


THE PSYCHOLOGY BEHIND SUCCESSFUL MARKETING: UNDERSTANDING CONSUMER BEHAVIOUR
In the exciting marketing world, figuring out how people think can be like finding the key to making your brand truly shine. Persuasion...
Slice Consulting
Jan 4, 20242 min read
7 views
3 comments


Digital Marketing Trends
Staying up-to-date with the latest trends in the ever-evolving field of digital marketing is essential to gaining a competitive...
Slice Consulting
Nov 23, 20232 min read
9 views
3 comments


Brand design
Anywhere, a brand's design is its visual identity. Your message gets across to consumers through the logo, color scheme and typography. A...
Slice Consulting
Nov 23, 20231 min read
8 views
3 comments


Neuromarketing? How did that work?
Has it ever occurred to you to go to the store to buy bread and return home with new pair of shoes ․․․ with high heels ․․․ well a little...
Slice Consulting
Jun 21, 20212 min read
70 views
14 comments


Voice as a content of the future
Audio content has appeared a long time ago. Generally, it includes radio, discs, CDs, and even audio messages. Everything new is the...
Slice Consulting
May 17, 20212 min read
33 views
8 comments


Current and future business with marketing tools
You've read the previous blog and have a lot of business ideas, but you're not sure where to begin? It should have been like that, so I'm...
Slice Consulting
Apr 26, 20211 min read
135 views
40 comments


How not to lose your "business pulse" in 2021: marketing trends
When it comes to running a market, there's no need to avoid trends (can you say where the trend came from?). Let's get started. 1....
Slice Consulting
Apr 13, 20212 min read
18 views
4 comments
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