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Lusine Shirinyan
Dec 18, 20243 min read
Alternatives to a Traditional Logo Design: How to Make Your Brand Stand Out.
A logo is more than just a visual element; it’s the cornerstone of a brand’s identity. While traditional logo design—typically featuring...
15 views0 comments


Lusine Shirinyan
Nov 14, 20244 min read
Two Decades in Marketing: Slice Consulting Celebrates 20 Years of Growth and Innovation.
In 2025, Slice Consulting marks a significant milestone: its 20th anniversary. In 2005, young economist Nane Matevossyan embarked on her...
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Lusine Shirinyan
Oct 16, 20243 min read
Intranet as a Powerful Internal Communication Tool for Companies.
In today’s fast-paced business environment, effective internal communication is a necessity. Companies of all sizes are recognizing the...
6 views0 comments


Anna Karapetyan
Aug 28, 20243 min read
Outsourcing vs. In-House Digital Marketing: Pros and Cons for Growing Businesses.
Outsourcing vs. in-house digital marketing is a choice to be made by any business. The two options have their advantages and...
13 views6 comments


Anna Karapetyan
Jul 15, 20242 min read
The Transformative Power of AI and Machine Learning
Artificial Intelligence (AI) and Machine Learning (ML) have rapidly evolved from abstract concepts into integral components of our...
3 views6 comments


Anna Karapetyan
Jun 12, 20242 min read
Content Marketing
In today's digital landscape, content marketing is not just a buzzword; it's a crucial strategy for businesses looking to connect with...
8 views6 comments


Anna Karapetyan
Apr 18, 20242 min read
Agile Marketing
With a decade of experience in agile marketing, We’ve seen firsthand how this approach can revolutionize the marketing landscape. If...
4 views3 comments


Slice Consulting
Jan 4, 20241 min read
2024 Marketing Must-Read books
In 2023, the marketing landscape continues to evolve, demanding fresh insights and innovative strategies. Slice Consulting presents a...
19 views3 comments


Slice Consulting
Jan 4, 20242 min read
THE PSYCHOLOGY BEHIND SUCCESSFUL MARKETING: UNDERSTANDING CONSUMER BEHAVIOUR
In the exciting marketing world, figuring out how people think can be like finding the key to making your brand truly shine. Persuasion...
7 views3 comments


Slice Consulting
Nov 23, 20232 min read
Digital Marketing Trends
Staying up-to-date with the latest trends in the ever-evolving field of digital marketing is essential to gaining a competitive...
9 views3 comments


Slice Consulting
Nov 23, 20231 min read
Brand design
Anywhere, a brand's design is its visual identity. Your message gets across to consumers through the logo, color scheme and typography. A...
8 views3 comments


Slice Consulting
Jun 21, 20212 min read
Neuromarketing? How did that work?
Has it ever occurred to you to go to the store to buy bread and return home with new pair of shoes ․․․ with high heels ․․․ well a little...
67 views14 comments


Slice Consulting
May 17, 20212 min read
Voice as a content of the future
Audio content has appeared a long time ago. Generally, it includes radio, discs, CDs, and even audio messages. Everything new is the...
33 views8 comments


Slice Consulting
Apr 26, 20211 min read
Current and future business with marketing tools
You've read the previous blog and have a lot of business ideas, but you're not sure where to begin? It should have been like that, so I'm...
134 views40 comments


Slice Consulting
Apr 13, 20212 min read
How not to lose your "business pulse" in 2021: marketing trends
When it comes to running a market, there's no need to avoid trends (can you say where the trend came from?). Let's get started. 1....
17 views4 comments


Slice Consulting
Sep 8, 20202 min read
How to sell a "dead dog": 3 key ways to do it
When it comes to sales, one of the first questions to ask is whether it is an innate talent or an ability that can be acquired in a...
152 views17 comments


Slice Consulting
Jul 3, 20202 min read
Copywriting: how to sell via words?
Have you checked your mailbox or which Facebook ad caught your attention recently? These all stuff was created by copywriters....
43 views8 comments


Slice Consulting
Jun 15, 20202 min read
What is naming and why it is important?
You've probably heard the phrase: “Your ship will sail as you call it”. It describes the importance of the naming process in the best...
60 views6 comments


Slice Consulting
May 21, 20202 min read
What Is Branding?
Finding unique branding solutions is one of the key points for every business. But what is branding and why it is so important for your...
23 views0 comments


Slice Consulting
May 12, 20202 min read
5 Practical Tips on How Digital Marketing Helps Grow Your Business
Until countries all over the world try to overcome the situation with COVID-19, small business is wondering how to escape a negative...
29 views1 comment
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