top of page
Search
Writer's pictureSlice Consulting

Voice as a content of the future

Updated: Oct 11, 2022



Audio content has appeared a long time ago. Generally, it includes radio, discs, CDs, and even audio messages. Everything new is the well-forgotten old, isn't it?

Big brands are already making big investments in the field of audio marketing. According to researches, by the end of 2020, investments in audio marketing amounted to more than 20 billion dollars. Not a bad indicator.

There are several explanations for this ․

  • Creating audio content is easier and more accessible than video (finding a good cameraman, video editor, believe me, is not an easy task).

  • For users are comfort using audio than text or video (it is very difficult to watch or read content with everyday affairs)

  • Brands strive for novelty (wow-effect must be kept:) )

We have chosen some types of audio content and let's discuss how to use them in marketing.



Podcast

Of course, this type of audio content can not be called a revelation, however, it has already managed to become a great marketing tool. Helps to podcasts you can connect with the audience, get the information directly and in the shortest way.

They choose and listen to podcasts purposefully, not in the middle of the music playlist. This format of audio content is the new Youtube, and if you have something to say, start!



Content with voice accompaniment

The release of audio tweets on Twitter took the voice to another level. There are various tools for engaging users in the publications and in the Stories section (open questions, tests, polls), what if we add a little voice?

Working with customers, we think, search different examples of publications on social media, which will allow us to attract the attention of the audience. Such options can be audio advertising in Stories, animations with sound accompaniment, etc.



Voice social networks

If you think that this is a fantasy genre, then don't be surprised, fantasy is already a reality. There are even such platforms in the West. For example:

  • "Hear Me Out"_ is a voice social network where users hear your voice and you hear theirs.

  • "Wakie"_ is an international platform where you can communicate with any person on any topic. You choose a topic, find an interlocutor, and call. How simple!)



Making audio content always remember․

  • You need to check the sound quality: a bad voice can corrupt all creative ideas.

  • Prepare an attractive material. The information must be really interesting for the audience to be interested in your brand.

  • Love the language, use the right accents, pronounce words more clearly, don't forget to speak a little louder while recording: the salt is in the details.

Yeah, and don't refuse from that format, if it didn't attract the audience on the first try, in any case, the user must adapt to it.

31 views5 comments

5 Comments


blabogadoslaboralistas
Nov 09, 2023

Furthermore, local knowledge is invaluable when seeking the services of an Abogado Cerdanyola laboralista. Understanding the specific labor laws and practices in the region is essential for navigating the legal landscape effectively. Cerdanyola may have its unique labor-related challenges and intricacies, and an attorney familiar with the local nuances can provide more targeted assistance.

Like

tembusugrandsofficialsg
Apr 21, 2023

The tembusu grand pricing is a luxurious hotel located in the heart of Singapore. With its prime location and top-notch amenities, it is no surprise that the Tembusu Grand is a top choice for many travelers.But it's not just the exterior of the Tembusu Grand that's impressive - the interior is just as impressive. Each of the hotel's rooms and suites are meticulously designed to provide guests with the ultimate in comfort and luxury. From the plush bedding to the state-of-the-art entertainment systems, every detail has been carefully considered to ensure that guests have everything they need for a truly memorable stay.

Like

bestindiansmmpanel
Sep 30, 2022

SMM panel help to create natural traffic for your business promoting from authentic profiles. There are valuable open doors where you utilize the specific online entertainment showcasing administrations previously. It is easy to deal with your advertisements crusades as the activities are remote encounters. Fundamentally, a Best smm panel is an optimal answer for focus on your expected crowds without burning through your time.

Like

bloggolb123
May 02, 2022

Counter-Strike: Global Offensive (CS: GO) is unquestionably one of the most amazing multiplayer first-individual shooters rounds of the ten years. There are a lot of guides and fields for players to topmid dust watch investigate in CSGO yet Dust 2 is the one that fans love the most. The justification for why fans love the Dust 2 guide in CSGO is it has an exceptionally straightforward yet fun design for fledglings and professional players.

Like

karnga977
Jan 07, 2022

Applicants who will take affirmations in ITI Diploma Trades presented by the Ministry of Skill Development And Entrepreneurship and are planning for the Apprenticeship assessment can iti result download the NCVT MIS Hall Ticket. To download the ITI Admit Card 2021, applicants need to visit the authority site of the division.

Like
bottom of page